Analyze Your Site
What We Score
Domain authority, backlink quality, and technical SEO signals.
Organic traffic volume and keyword portfolio breadth.
Revenue potential based on traffic quality and niche.
The same metrics buyers use when evaluating a website purchase. Get buyer-ready data in minutes.
Overall SEO & Monetization Score
How We Calculate Your SEO Score
A multi-factor model that evaluates both SEO strength and revenue potential.
Authority Scoring
Domain authority (DA) is the foundation of SEO health. Scores above 40 indicate a strong domain. We weight DA heavily because it correlates strongly with organic traffic capacity and ranking ability across competitive keywords.
Backlink Analysis
We evaluate total backlinks and estimate quality based on volume. 1,000+ quality backlinks from unique domains signals a healthy link profile. Toxic or spammy links reduce the effective score proportionally.
Keyword Coverage
Ranking for 500+ keywords indicates strong content breadth. We assess keyword portfolio size and estimate organic traffic distribution. Sites ranking for 2,000+ keywords earn the maximum keyword coverage score.
Traffic Valuation
Organic traffic is monetized using niche-standard RPM rates. Higher organic traffic and keyword diversity translate to greater monetization potential, which accounts for 30% of the final composite score.
SEO Score FAQ
What does my SEO score mean?
The SEO score ranges from 0-100. Below 30 = significant SEO work needed. 30-50 = average, room for improvement. 50-70 = good SEO health with strong monetization potential. 70-85 = excellent, buyer-ready SEO. 85+ = premium SEO asset. Most content sites for sale on marketplaces score between 35-65.
What is Domain Authority and why does it matter?
Domain Authority (DA) is a metric developed by Moz that predicts how well a website will rank on search engines. It ranges from 1-100, with higher scores indicating greater ranking ability. DA matters because it directly impacts organic traffic potential — a DA 50+ site can rank for competitive keywords that a DA 20 site cannot, making it significantly more valuable to buyers.
How many backlinks do I need for good SEO health?
Quality matters more than quantity. A site with 200 high-quality backlinks from authoritative domains outperforms a site with 5,000 spammy links. We consider 1,000+ backlinks from unique referring domains as a strong profile. Backlinks from .edu and .gov domains carry the highest weight. Toxic backlinks from link farms can actually harm your effective score.
How does SEO health affect monetization potential?
SEO health directly drives monetization because organic traffic is the highest-value traffic source. Sites with strong SEO (DA 40+, 1,000+ backlinks) can generate 3-5x more organic traffic than weak SEO sites, translating directly to higher ad revenue and affiliate commissions. Buyers pay a significant premium for sites with proven, diversified organic traffic.
How can I improve my SEO score before selling?
To boost your score before a sale: build 10-20 quality backlinks from authoritative sites in your niche, improve page speed (target 90+ on mobile), fix technical SEO issues (crawl errors, broken links, duplicate content), expand your keyword coverage with 20-30 new high-quality articles, and diversify traffic sources to reduce reliance on any single channel.